Black and Brown Trading Stamp Albums
Content Description
Dates
- circa 1969
Biographical / Historical
His goal for establishing the corporation was to increase patronage to black owned businesses in downtown Oakland, California, and promote pride by featuring Black icons.
The first and only icon featured on the stamps was James Brown, who put up most of the money to start the company. A full book of fifty pages was worth the equivalent of three dollars in merchandise.
Instead of redeeming the booklets at a redemption center, Powell's idea was for the customer to be able to redeem the stamps at the business where they were received for extra merchandise. It included around a thousand merchants across California and generated over one million dollars in revenue during the first year.
Extent
0.13 Cubic Feet (This collection contains 2 letter folders.)
Language of Materials
English
Immediate Source of Acquisition
Source
- Derringer Books (Organization)
- Title
- Black and Brown Trading Stamp Albums
- Status
- Completed
- Author
- Sharon Defibaugh
- Date
- 2022
- Description rules
- Describing Archives: A Content Standard
- Language of description
- English
- Script of description
- Latin
Repository Details
Part of the Albert and Shirley Small Special Collections Library Repository
Albert and Shirley Small Special Collections Library
P.O. Box 400110
University of Virginia
Charlottesville Virginia 22904-4110 United States